15 Essential FAQs to Add to Your E-Commerce Website
- TrueWork.io Team
- Jan 22
- 10 min read
Updated: Jan 23

Addressing the Most Frequently Asked Questions about eCommerce
The failure rate for eCommerce businesses is between 80% and 90%. The absence of adequate market research may be one of the primary causes of this.
Everything must be planned, from selecting the best eCommerce platform for website building to marketing it.
You must understand how to be ready to use an open-source platform like WordPress or a software as a service (SaaS) platform like Shopify to create an E-Commerce website. You should also know which platform would allow you the greatest flexibility based on your needs and budget. In conclusion, your planning will be more sound the more you do your research.
We have compiled a list of the most often asked eCommerce FAQ questions and provided our professional answers to assist you on this path.
Table of contents -
Is an eCommerce Website Necessary
How Do Online Stores Generate Revenue?
What Is the Earning Potential of an eCommerce Website?
Which Platform Is Best for Building an eCommerce Website?
What Do Buyers Desire from an Online Store?
Is It Possible to Create My Own eCommerce Website?
How Can I Create an Online Store?
How Much Time Does It Take to Create an Online Store?
What Is the Price of Developing an eCommerce Website?
What Is the Price of Hosting an Online Store?
How Can I Integrate My Website with eCommerce?
Which Pages Are Essential to an eCommerce Website?
How Can an E-Commerce Website Increase Traffic?
What Type of Payment Gateway is Best For an eCommerce Website?
15 FAQs to add to your E-Commerce Website Addressed

We have over ten years of experience in the eCommerce sector. As a provider of eCommerce solutions, we are aware of the typical FAQs to add to your e-commerce websites that business owners like you can have prior to starting an eCommerce company.
So, go over all of the 15 frequently asked questions about eCommerce websites and get your queries answered right away!
1. Is an eCommerce Website Necessary?
These days, people appear to be more interested in making purchases online than in-store. According to a study on the expansion of the Internet purchasing trend,
"In 2022, it is anticipated that global eCommerce sales would reach $5.5 trillion. Approximately 76% of American adults purchase online. "
Therefore, it's logical to assume that a sizable audience wishes to make purchases online. Whether you want to assist that audience by giving them what they want and eventually profit from it is up to you.
Therefore, we recommend that you need an eCommerce website if you wish to sell things online and have an entrepreneurial spirit.
Additionally, owning an eCommerce website will enable you to:
Create an email list of your customers and market to them directly.
Create and enhance your brand.
Get to know your audience better.
Create your own guidelines for your online store.
Execute innovative marketing initiatives
2. How Do Online Stores Generate Revenue?
The advent of the web and technology has made it possible for firms to operate entirely online. The four most common strategies to monetize an eCommerce website are listed here.
Selling Services: You should choose a service-based business strategy whether you work as a lawyer, personal trainer, business counselor, freelancer, or life coach. The trade of your time and expertise for money is a hallmark of service-based enterprises. You can develop a customer base and an online business by marketing knowledgeable services to people who need your experience.
Selling Physical Goods: eCommerce is a remarkably popular business concept for online companies looking to generate revenue. An eCommerce company uses a digital platform to sell physical goods. In this instance, you will oversee the procurement of materials, manufacturing, and delivery.
Marketing Information Products: A product that is available only online is called an information product. You're retailing an information product if you sell spreadsheets, eBooks, video courses, or other such products.
Donations: Although it may seem strange to consider donations a "business model," they are a simple source of internet income. Artists, musicians, and other content producers will make enough money with this kind of eCommerce website to support their normal occupations by producing new material.
3. What Is the Earning Potential of an eCommerce Website?
The amount of traffic you receive will determine how much money you make. The calculation is as follows:
An eCommerce company's average conversion rate is 2%. This implies that two customers should place an order for every 100 persons that visit your store.
For eCommerce retailers, the average order value is $45.
You'll use a margin of two times. This implies that you will charge your clients twice as much as you pay for the goods.
"According to a statistic, a brand-new eCommerce business can generate close to $63,000 in sales each month."
Additionally, keep in mind that a new eCommerce website takes a long time to attract visitors.

4. Which Platform Is Best for Building an eCommerce Website?
Several well-known platforms are available for building eCommerce websites. These are the most popular platforms among them:
WordPress (WooCommerce)
Shopify
Squarespace by Wix
BigCommerce
According to Joomla data, WooCommerce holds a 23.39% global market share, making it the top eCommerce platform.

To determine which platform offers the greatest flexibility for creating eCommerce websites, go to our comparison chart.
CMS | Founded Year | Market Share | Number of Extensions/Plugins | Pricing |
WooCommerce | 2008 | 23.39% | 770+ | Free |
Shopify | 2006 | 23.22% | 7000+ | Starts at $29/ month |
Wix | 2006 | 11.69% | 300+ | Starts at $17/month |
Squarespace | 2003 | 8.48% | 54 | Starts at $26/month |
BigCommerce | 2009 | 4% | 3500+ | Starts at $29.95/ month |
Joomla | 2005 | 2.5% | 43,731 | Free |
Thus, we may conclude that WooCommerce is currently the top eCommerce platform, with Shopify coming in second.
5. What Do Buyers Desire from an Online Store?
We are surrounded by hundreds of eCommerce websites. There are a number of options available to anyone who wishes to make an online purchase. Why would shoppers pick your store, then?
You must provide precisely what your clients would want to see on an ideal e-commerce website. We're going to list 11 essential elements that your eCommerce website ought to have in order to provide clients with what they want.
Design that is responsive
Easy-to-use navigation
Excellent product photos and videos
Use the site search to quickly locate anything
For more complex searches, use the sort and filter options.
Option for review and rating
Option to add to cart
Various methods of payment
Proactive Return and Exchange Procedures
Possibility of order tracking
24/7 customer service
6. Is It Possible to Create My Own eCommerce Website?
Yes, it is possible to build your own eCommerce website. However, there are certain requirements. Let's discuss that!
You'll need some technical know-how to create your own eCommerce website. For instance, design and coding abilities. Again, you can use a CMS or SaaS platform to develop an eCommerce site if you don't know how to code.
You can create your website without knowing any code thanks to SaaS or CMS.
WooCommerce is a free option for building eCommerce websites that is offered by CMS platforms such as WordPress. You can personalize a number of appropriate themes and plugins to finish your website. Simply altering the text and images to give it the desired shape is known as customization.
Shopify and other SaaS platforms are available for building eCommerce websites. To utilize Shopify, you must pay the platform cost and, if you use their payment channel, share the commission. Additionally, Shopify has all the functionality and connectors you need to finish your eCommerce website.

7. How Can I Create an Online Store?
In general, there are two approaches to creating an e-commerce website. utilizing a SaaS platform or a CMS platform.
WordPress CMS is the most beneficial CMS platform for you to employ. The most well-liked and practical platform for building eCommerce websites is this one. The steps listed below can be used to construct an eCommerce website:
Purchase hosting and a domain.
Install the free version of WordPress.
Select and turn on a free theme.
Set up the free WooCommerce plugin.
Include a payment gateway.
Continue to update and modify your website.
Shopify or Wix are two options if you want to employ a SaaS platform. Since they are both hosted platforms, all you have to do is select a plan and pay, and the provider will take care of setting up your website.

8. How Much Time Does It Take to Create an Online Store?
You must first choose the kind of eCommerce website you wish to create. The next step is to determine whether you can design your website yourself or if you need to engage a professional.
Depending on the size of the site, the customizing phase of the development process usually takes four to five weeks. The layout and design of the website are also determined by the homepage and subpages. The design must be aesthetically pleasing, memorable, and—above all—user-friendly.
Therefore, it will take four to five weeks to finish the procedure if you choose to establish your modest eCommerce site on your own.
9. What Is the Price of Developing an eCommerce Website?
Here is an estimate of the cost for a small eCommerce website if you plan to build it with a self-hosted platform like WooCommerce.
Platform fee: $0
Annual domain and hosting plan cost: $200
Necessary theme and plugins: $1000
$2000 for design and customisation;
$500 for website copy; and
$500 for SEO
List of necessary plugins:
Elementor Page Builder: $49 annually.
Yoast SEO Plugin: $99 annually.
Backup: UpdraftPlus costs $70 annually.
Recovery from Cart Abandonment-CartFlows: $299 annually.
MalCare Security: $99 annually.
WooCommerce Product Import Export Plugin: $69 annually.
WPML Multilingual Plugin: $39 annually.
Google Analytics: No-cost WooCommerce PDF Invoice: €59 year, or around $59 annually.
Therefore, a modest eCommerce website will cost approximately $4200 in total.
Here is a budget estimate for you if you want to use a hosted platform like Shopify to construct an eCommerce website.
Shopify charges $79 a month.
$200 for the template
Monthly transaction fees: $260 (calculated as a 2.6% cost on monthly sales of $10,000)
Buying stocks: $2000
$1500 is the shipping cost.
$2000 was spent on development.
The monthly cost of POS is $89
Therefore, using the Shopify platform to create an eCommerce website will cost you about $6,000.
10. What Is the Price of Hosting an Online Store?
Depending on the eCommerce platform you use, hosting an eCommerce website can cost different amounts. For instance, hosting is included with SaaS systems (such as Shopify or BigCommerce), and you may buy your domain name from them.
Purchasing a separate hosting solution is necessary for self-hosted solutions, such as WooCommerce self-hosted. Since you will need to install the eCommerce software on your server, self-hosted solutions will also demand additional technical know-how to implement.
An estimate of the cost to host an eCommerce website is as follows:
Domain name: between $0 and $20 annually
SaaS-based web hosting: $29 to $250 a month
Self-hosted web hosting: $2.99 to $200 a month
11. How Can I Integrate My Website with eCommerce?
It's not as difficult as it would seem to convert an existing website into an eCommerce website.
You are most likely familiar with plugins if you built your platform using a website builder such as WordPress or Joomla. Web form builders, analytics, SEO meta tags, payment gateways, shopping carts, and other features are all added to your website by plugins.
Alternatively, installing a plugin is the most practical approach to incorporate eCommerce into your website if it is built on top of a WordPress, Joomla, or Drupal platform.
For you, below is a list of the most often-used plugins:
WooCommerce –> WordPress
Hikashop –> Joomla
Drupal –> Drupal Commerce
Wix Stores app –> Wix
12. How Can Products Be Added to an Online Store?
To add products to your store, follow the steps listed below if your eCommerce website is built using the WooCommerce solution.
Go to Products–> Add New in your WordPress dashboard to upload a product. Write product descriptions, include your product categories (digital or physical), and then include your prices.

Following that, you may launch your WooCommerce store and begin selling your goods.
To add products to your store, follow the steps listed below if your E-Commerce website is built using the Shopify solution.
Go to Products from your Shopify admin.
Click Add Product from the Products page.
Put your product's title and other information here.
Click "Save."
You can add products to your eCommerce website in this way.
13. Which Pages Are Essential to an eCommerce Website?
When building an eCommerce website, you must develop a few standard pages that your website will need to function.
The following is a list of essential pages for an eCommerce website:
Page for Registration and Login
Product Details Page
Product Listing Page
Shopping Cart Page
Checkout Page
About Us Page
Contact Page
Terms and Conditions/Policy Page Store Locator Page

14. How Can an E-Commerce Website Increase Traffic?
Getting people to visit an eCommerce website is the first obstacle after it has been launched. Regardless of whether your eCommerce store is hosted or self-hosted, we'll go over some tried-and-true strategies to increase traffic.
Manage campaigns for paid advertising
Participate in social media
Employ influencers
Make use of content marketing
Use SEO tactics.

15. What Type of Payment Gateway is Best For an eCommerce Website?
You’ll find the PayPal payment gateway on every eCommerce website. That’s mainly because this third-party payment processor is so widely known as a secure system for accepting online payments.
PayPal sellers pay a 2.9 percent transaction fee on the total sale amount, plus a 30-cent fee per transaction.
Authorize.net is another popular payment processing solution that every expert recommends. The processor charges a $99 set-up fee, plus a $20 monthly fee and 10 cents per transaction.
Still, many shoppers prefer to pay for online purchases with their own credit cards rather than use PayPal or other third-party payment processors. You can obtain a merchant account with each individual credit card company.
In addition to a portion of the entire purchase price, many credit cards incur transaction fees that range from 20 to 50 cents. Additionally, some impose annual, quarterly, and monthly fees.
These are important frequently asked questions about an E-commerce platform that can help a new e-commerce in launch its store.

Are You Still Wondering About E-Commerce Websites?
Here are all of the frequently asked questions for eCommerce websites. Since you've made it this far, you are now aware of:
The most effective platform for building an eCommerce website
The estimated cost to open an Internet store
The amount of money you can earn from your online store
What consumers anticipate from an e-commerce website
How to include goods on your e-commerce website
Techniques for increasing online store traffic
And a lot more
However, feel free to use the comment box below to ask us any further questions you may have about the eCommerce website and company. We would be delighted to respond to you.
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